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Herebia

EMPRESA / ORGANIZACIÓN

Redmas

CARGO

CEO

REGIÓN / PAÍS

México

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* Co-Founded Story.Ad, first native advertising network in LATAM & USH & SaaS ad tech platform for publishers.
* Co-Founded Audio.Ad, first digital audio advertising network in LATAM & USH.
* Co-Founded Kontextua.com and AdsMovil.com, today part of RedMas a Cisneros Interactive company.
* Co-Founded and sold inZearch.com to Fox International Channels.
* Expanded .FOX ad sales business in LATAM including Facebook & Linkedin exclusive sales rep in the region.
* 18 years of experience in business management in the segments of IT, Internet, Media and Advertising.
* Business plans and management for several start-up companies.
* Entrepreneur. Creative thinking and task results orientation.
* Passionate about learning and teaching online marketing.

Especialidades:
* Internet Marketing & Sales Management.
* Online Advertising – Ad networks, ad exchanges and DSP trading desks (YAX, AppNexus, Turn, Mediamath, Openx, DBM), rich media, advergaming, content production and native advertising distribution, web analysis and SEO, affiliate marketing and SEM management.
* Internet and mobile content development and distribution (Online PR, SMO, RSS, APPs), e-commerce, social games, XML PPC feeds, Intext. Inimage.
* Education: Speaker at ADTECH, IAB, SMX, UBA, UCA, UTDT, UNSTA, UP, San Andres, APM, AMDIA, CACE, CAA, Educ.ar, Tecno.ar, Investshow, Mktg 2.0, etc.

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