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MARTES 13 DE JUNIO DE 2017
MIAMI BEACH CONVENTION CENTER
COMPRA TU ENTRADA
AUSPICIA EL EVENTO

Programa

Inicio Programa

SPECIAL ECOMMERCE CROSSBORDER
Miami Beach Convention Center

Forum dedicated to the eRetail Channel with success cases and best practices in
order to internationalize your businesses through eCommerce.  
PLENARY CONFERENCES
14:00 – REGISTRATION
14:15 – WELCOME
14:30 – CROSSBORDER CHALLENGE & DIGITAL COMMERCE REALITY CHECK KEYNOTE CROSSBORDER ECOMMERCE
Top 10 insights – State of art on how to build an e-commerce & marketing cross-border strategy in the US & LATAM

  • Gabriel Cabrera, Regional Director Digital Marketing, Online Business, CRM and Field Marketing Sony Latin America 
  • Hernan Litvac, Co-Fundador Icommkt 
  • Alexandre Soncini, North America General Manager Vtex 
  • Modera: Leonardo Ottati, Director eCommerce Institute & CEO ImageTech 
15:15 – DATA DRIVEN SOCIAL MEDIA – How to use social media to increase sales and unify customer experience?

  • Antón Chalbaud, CEO & Co-Founder Advelopment 
  • Modera: Leonardo Ottati, Director eCommerce Institute & CEO ImageTech 

15:45 – PAYMENT & FRAUD CHALLENGE – KEYNOTE ECOMMERCE 
What you need to know to improve your approval rate? State of art and opportunities

  • Juan Franco, CEO & Co-Founder Paymentez 
  • Rafael Lourenco, EVP ClearSale
  • Speaker & Moderador: Lee Araujo, Sr. Director Visa Specialized Sales

16:30 – MARKETPLACE & MULTI-CHANNEL CAPACITIES CHALLENGE – TRENDS PITCH CROOSBORDER ECOMMERCE
How to develop successful strategies and increase sales via marketplaces. State of art and opportunities

  • Chad Epling, CEO Mamenta
  • Modera: Alexandre Soncini North America General Manager Vtex

17:00 – CROSSBORDER CHALLENGE IN PRACTICE :: IMPLEMENTING SUCCESSFUL WORLDWIDE CROSS-BORDER STRATEGIES :: LATAM PANELS: BUSINESS CASES & DIGITAL OPPORTUNITIES IN ARGENTINA & BRAZIL & COLOMBIA & MEXICO :: PRACTICAL CROSSBORDER WORKSHOP

  • Samuel Lara Sanchez, Asesor de Proyectos Especiales Promexico
  • Pablo Larguia, Fundador & CEO Red Innova, Co-Fundador Bumeran, Singularity University Alumni 
  • Philipe Da Silva, ​International Business Development Vtex ​ ​
  • Speaker & Moderador: Leonardo Ottati, Director eCommerce Institute & CEO ImageTech 
18:00 – CLOSING EVENT

CHEQUEA EL CALENDARIO DEL TOUR 2017 >> AQUI
El evento más importante de América Latina sobre Comercio Electrónico y Negocios por Internet.